Who owns Viator?
Viator is owned by Tripadvisor (the United States, NASDAQ: TRIP), which has owned the brand since 8 August 2014.[1] Viator was founded in 1995 in the United States and was independent until 2014.
Key facts
- Current owner
- Tripadvisor, Inc. verified
- Owned since
- Previous owner
- Independent (1995–2014)
- Owner HQ
- 🇺🇸 United States, Needham, Massachusetts
- Origin
- 🇺🇸 United States
- Founded
- 1995
- Category
- Internet & digital › Online travel › Online travel agencies
- Parent ticker
- NASDAQ: TRIP
- Last verified
- · 1 sources
About Viator
Viator sells tours, day trips and attraction tickets, founded in 1995 and acquired by Tripadvisor in 2014 for about $200 million. It has grown into the largest part of the group by revenue, ahead of the review business that bought it.
Ownership timeline of Viator
- 2014 – present Tripadvisor [1] verified
Where Viator sits in Tripadvisor
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Tripadvisor ownership tree →
Other brands owned by Tripadvisor
Latest news about Viator
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Frequently asked questions
Who is the parent company of Viator?
The parent company of Viator is Tripadvisor, a publicly listed company headquartered in the United States.
Is Viator American?
Yes. Viator originated in the United States in 1995 and its owner, Tripadvisor, is also headquartered in the United States.
Since when has Tripadvisor owned Viator?
Tripadvisor has owned Viator since 8 August 2014.
Who owned Viator before Tripadvisor?
Viator was an independent company from its founding in 1995 until Tripadvisor acquired it in 2014.
Is Viator still owned by Tripadvisor?
Yes. As of 6 September 2026, Viator is still owned by Tripadvisor. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Tripadvisor, Inc. Annual Report on Form 10-K filed 2026-02-13 — SEC EDGAR, SEC Form 10-K, published 13 February 2026; retrieved 6 September 2026.
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