Who owns each category?
Pick a category to see which companies control it, how concentrated it is, and the deals that got it there. Categories with too few tracked brands are not yet listed.
Apparel, footwear & accessories
Beverages
Consumer health
- First aid & wound care
- Over-the-counter medicine · Cold, Digestive health, Pain relief
- Sexual wellness
Food
- Baby & infant food
- Bakery · Bread & buns
- Breakfast cereal · Ready-to-eat cereal
- Condiments, sauces & seasonings · Sauces & ketchup, Spices & seasonings
- Confectionery · Candy & sugar confectionery, Chocolate, Gum & mints
- Dairy & alternatives · Butter, Cheese, Plant-based dairy, Yogurt
- Fresh produce
- Frozen food · Frozen meals & pizza, Ice cream
- Meals & meal components · Baking mixes & ingredients, Canned & shelf-stable meals, Pasta
- Meat, poultry & seafood · Processed & packaged meat
- Nutrition & supplements · Vitamins & supplements
- Snacks · Cookies & crackers, Salty snacks
Home care
Home, garden & DIY
Internet & digital
Personal care & beauty
- Bath, soap & hand care · Bar soap & body wash
- Cosmetics & fragrance · Fragrance, Makeup
- Deodorants, shaving & grooming · Deodorant & antiperspirant
- Feminine care & incontinence · Feminine care
- Hair care · Hair colour & styling, Shampoo & conditioner
- Oral care · Toothpaste & toothbrushes
- Skin care · Body care & lotions, Dermocosmetics & clinical skin care, Facial skin care
- Tissue & paper hygiene · Diapers & baby wipes, Facial tissue & toilet paper
Pet care
Restaurants & foodservice
- Casual dining
- Fast casual
- Quick-service restaurants · Burger & chicken chains