Who owns the deodorants, shaving & grooming brands?
19 deodorants, shaving & grooming brands tracked here are owned by 7 companies; the three largest owners, Procter & Gamble, Unilever and Edgewell, control 15 of them (79%) as of Sep 2026.
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19
brands
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7
owning companies
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79%
held by top 3 owners
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5
foreign-owned brands · origin ≠ owner HQ
Biggest owners of deodorants, shaving & grooming brands
| # | Owner | HQ | Brands in this category | Examples |
|---|---|---|---|---|
| 1 | Procter & Gamble | 🇺🇸 United States | 6 | Braun, Gillette, Native, Old Spice, Secret and 1 more |
| 2 | Unilever | 🇬🇧 United Kingdom | 5 | Axe, Degree, Lynx, Rexona, Sure |
| 3 | Edgewell | 🇺🇸 United States | 4 | Billie, Cremo, Hydro, Schick |
| 4 | BIC | 🇫🇷 France | 1 | BIC Razors |
| 5 | Spectrum Brands | 🇺🇸 United States | 1 | Remington |
| 6 | Colgate-Palmolive | 🇺🇸 United States | 1 | Speed Stick |
| 7 | Reckitt | 🇬🇧 United Kingdom | 1 | Veet |