Who owns the fragrance brands?
18 fragrance brands tracked here are owned by 8 companies; the three largest owners, Puig, Estée Lauder and Coty, control 11 of them (61%) as of Sep 2026.
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18
brands
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8
owning companies
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61%
held by top 3 owners
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11
foreign-owned brands · origin ≠ owner HQ
Biggest owners of fragrance brands
| # | Owner | HQ | Brands in this category | Examples |
|---|---|---|---|---|
| 1 | Puig | 🇪🇸 Spain | 5 | Byredo, Carolina Herrera, Jean Paul Gaultier, Nina Ricci, Rabanne |
| 2 | Estée Lauder | 🇺🇸 United States | 3 | AERIN, Jo Malone London, Tom Ford Beauty |
| 3 | Coty | 🇺🇸 United States | 3 | Gucci Beauty, Hugo Boss Fragrances, Marc Jacobs Fragrances |
| 4 | Unilever | 🇬🇧 United Kingdom | 2 | Brut, Impulse |
| 5 | L'Oréal | 🇫🇷 France | 2 | Creed, Yves Saint Laurent Beauté |
| 6 | Chanel | 🇬🇧 United Kingdom | 1 | Chanel No. 5 |
| 7 | Titan | 🇮🇳 India | 1 | SKINN |
| 8 | Osotspa | 🇹🇭 Thailand | 1 | Twelve Plus |