Who owns the cosmetics & fragrance brands?
44 cosmetics & fragrance brands tracked here are owned by 16 companies; the three largest owners, L'Oréal, Coty and Estée Lauder, control 21 of them (48%) as of Sep 2026.
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44
brands
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16
owning companies
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48%
held by top 3 owners
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24
foreign-owned brands · origin ≠ owner HQ
Biggest owners of cosmetics & fragrance brands
| # | Owner | HQ | Brands in this category | Examples |
|---|---|---|---|---|
| 1 | L'Oréal | 🇫🇷 France | 8 | Creed, Essie, Lancôme, Maybelline, NYX Professional Makeup and 3 more |
| 2 | Coty | 🇺🇸 United States | 7 | CoverGirl, Gucci Beauty, Hugo Boss Fragrances, Marc Jacobs Fragrances, Max Factor and 2 more |
| 3 | Estée Lauder | 🇺🇸 United States | 6 | AERIN, Bobbi Brown, Jo Malone London, M·A·C, Tom Ford Beauty and 1 more |
| 4 | Puig | 🇪🇸 Spain | 6 | Byredo, Carolina Herrera, Charlotte Tilbury, Jean Paul Gaultier, Nina Ricci and 1 more |
| 5 | KOSÉ | 🇯🇵 Japan | 4 | ADDICTION, ESPRIQUE, JILL STUART Beauty, Tarte |
| 6 | Unilever | 🇬🇧 United Kingdom | 3 | Brut, Hourglass Cosmetics, Impulse |
| 7 | Natura &Co | 🇧🇷 Brazil | 1 | Avon |
| 8 | Chanel | 🇬🇧 United Kingdom | 1 | Chanel No. 5 |
| 9 | Beiersdorf | 🇩🇪 Germany | 1 | Chantecaille |
| 10 | Amorepacific | 🇰🇷 South Korea | 1 | Etude |
| 11 | Shiseido | 🇯🇵 Japan | 1 | NARS |
| 12 | KKR | 🇺🇸 United States | 1 | OPI |
| 13 | Titan | 🇮🇳 India | 1 | SKINN |
| 14 | LVMH | 🇫🇷 France | 1 | Sephora |
| 15 | Osotspa | 🇹🇭 Thailand | 1 | Twelve Plus |
| 16 | e.l.f. Beauty | 🇺🇸 United States | 1 | e.l.f. Cosmetics |