Haribo: brands it owns and its ownership tree
Haribo is a family-owned company headquartered in Grafschaft, Germany that owns 4 consumer brands.[1]
Haribo was founded in Bonn in 1920 by Hans Riegel, whose name and city give the company its acronym, and it invented the gummy bear in 1922 as a dancing bear figure sold at fairgrounds. It is the largest gummy confectionery company in the world and is still owned by the Riegel family.
-
brands owned
-
1
categories
-
0
acquisitions recorded
-
0
divestitures recorded
Company facts
- Legal name
- HARIBO GmbH & Co. KG
- Type
- family-owned company · see all family-owned company owners
- Headquarters
- 🇩🇪 Grafschaft, Germany
- Founded
- 1920
- Wikidata
- Q153417
- Website
- www.haribo.com
- Last verified
- · 1 sources
Haribo in numbers
- Haribo owns 4 consumer brands tracked here across 1 top-level categories; the largest is food with 4 brands.[1]
- 1 of its brands originated outside Germany.
Everything Haribo owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree →
Brand portfolio by category
Latest news about Haribo
No tagged news items yet. Headlines are added nightly from public feeds; only titles and links are stored.
Headlines link to the original publisher. Brandtree does not reproduce article text.
Frequently asked questions
What brands does Haribo own?
Haribo owns 4 consumer brands tracked here, including Goldbears, Maoam, Starmix and Tangfastics.
Is Haribo a German company?
Yes. Haribo is headquartered in Grafschaft, Germany and was founded in 1920.
Who owns Haribo?
Haribo is privately held. Haribo was founded in Bonn in 1920 by Hans Riegel, whose name and city give the company its acronym, and it invented the gummy bear in 1922 as a dancing bear figure sold at fairgrounds.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] HARIBO — our products — HARIBO GmbH & Co. KG, Official document; retrieved 6 September 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.