Brandtree

Who are Want Want's biggest competitors?

On Brandtree, Want Want's biggest competitors by shared categories are Glico, which shares 3 categories, such as candy & sugar confectionery and cookies & crackers; Ismail Industries, which shares 2 categories, such as candy & sugar confectionery; and Colombina, which shares 2 categories, such as candy & sugar confectionery.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Want Want controls 3 brands with a page here, across 3 categories; 58 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 Glico 3 33% Candy & sugar confectionery, Cookies & crackers and Plant-based dairy
2 Ismail Industries 2 50% Candy & sugar confectionery and Cookies & crackers
3 Colombina 2 33% Candy & sugar confectionery and Cookies & crackers
4 Edita 2 33% Cookies & crackers and Candy & sugar confectionery
5 Mayora 2 29% Cookies & crackers and Candy & sugar confectionery
6 Morinaga 2 29% Candy & sugar confectionery and Cookies & crackers
7 Ferrero 2 25% Candy & sugar confectionery and Cookies & crackers
8 Arcor 2 22% Candy & sugar confectionery and Cookies & crackers
9 F&N Holdings 2 22% Candy & sugar confectionery and Plant-based dairy
10 Mondelēz 2 22% Cookies & crackers and Candy & sugar confectionery

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

Want Want and Glico: 3 shared categories

Glico

Want Want and Ismail Industries: 2 shared categories

Ismail Industries

Want Want and Colombina: 2 shared categories

Colombina

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Want Want owns and the most overlapping owners on Brandtree.