Who are Kirin's biggest competitors?
On Brandtree, Kirin's biggest competitors by shared categories are EABL, which shares 3 categories, such as lager and liqueurs & aperitifs; ThaiBev, which shares 3 categories, such as lager; and Farsons, which shares 2 categories, such as lager.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Kirin controls 6 brands with a page here, across 5 categories; 69 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | EABL | 3 | 43% | Lager, Liqueurs & aperitifs and Other carbonated soft drinks |
| 2 | ThaiBev | 3 | 33% | Lager, Whisky & bourbon and Ready-to-drink tea & coffee |
| 3 | Farsons | 2 | 29% | Lager and Other carbonated soft drinks |
| 4 | HiteJinro | 2 | 29% | Lager and Other carbonated soft drinks |
| 5 | Royal Unibrew | 2 | 29% | Lager and Other carbonated soft drinks |
| 6 | Sapporo | 2 | 29% | Lager and Ready-to-drink tea & coffee |
| 7 | Constellation Brands | 2 | 25% | Lager and Whisky & bourbon |
| 8 | Heineken | 2 | 25% | Lager and Other carbonated soft drinks |
| 9 | CCU | 2 | 20% | Lager and Other carbonated soft drinks |
| 10 | Kofola | 2 | 20% | Lager and Other carbonated soft drinks |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Kirin and EABL: 3 shared categories
Kirin and ThaiBev: 3 shared categories
Kirin and Farsons: 2 shared categories
| Category | Kirin | Farsons |
|---|---|---|
| Lager | Kirin Ichiban, Kirin Lager | Cisk, Soltoro |
| Other carbonated soft drinks | Kirin Lemon | Kinnie |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Kirin owns and the most overlapping owners on Brandtree.