Brandtree

Who are Farsons' biggest competitors?

On Brandtree, Farsons' biggest competitors by shared categories are CCU, which shares 4 categories, such as bottled water and lager; Heineken, which shares 3 categories, such as ale; and Mahou San Miguel, which shares 3 categories, such as ale.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Farsons controls 10 brands with a page here, across 4 categories; 57 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 CCU 4 57% Bottled water, Lager and Ale and 1 more
2 Heineken 3 50% Ale, Lager and Other carbonated soft drinks
3 Mahou San Miguel 3 75% Ale, Lager and Bottled water
4 Kofola 3 38% Bottled water, Lager and Other carbonated soft drinks
5 Olvi 3 43% Lager, Bottled water and Ale
6 Obolon 3 38% Lager, Bottled water and Other carbonated soft drinks
7 HiteJinro 3 60% Lager, Bottled water and Other carbonated soft drinks
8 Wisynco 3 60% Bottled water, Lager and Other carbonated soft drinks
9 AB InBev 2 40% Ale and Lager
10 Asahi Group 2 50% Lager and Ale

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

Farsons and CCU: 4 shared categories

CCU

Farsons and Heineken: 3 shared categories

Heineken

Farsons and Mahou San Miguel: 3 shared categories

Mahou San Miguel

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Farsons owns and the most overlapping owners on Brandtree.