Who are CCU's biggest competitors?
On Brandtree, CCU's biggest competitors by shared categories are Heineken, which shares 4 categories, such as lager and ale; Obolon, which shares 4 categories, such as lager; and Farsons, which shares 4 categories, such as bottled water.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. CCU controls 18 brands with a page here, across 7 categories; 66 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Heineken | 4 | 50% | Lager, Ale and Other carbonated soft drinks and 1 more |
| 2 | Obolon | 4 | 40% | Lager, Bottled water and Cider and 1 more |
| 3 | Farsons | 4 | 57% | Bottled water, Lager and Ale and 1 more |
| 4 | AB InBev | 3 | 43% | Lager, Ale and Cider |
| 5 | Kofola | 3 | 27% | Bottled water, Lager and Other carbonated soft drinks |
| 6 | Mahou San Miguel | 3 | 43% | Lager, Ale and Bottled water |
| 7 | Olvi | 3 | 30% | Lager, Bottled water and Ale |
| 8 | Carlsberg | 3 | 43% | Lager, Ale and Cider |
| 9 | HiteJinro | 3 | 38% | Lager, Bottled water and Other carbonated soft drinks |
| 10 | ThaiBev | 3 | 27% | Lager, Bottled water and Brandy & cognac |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
CCU and Heineken: 4 shared categories
CCU and Obolon: 4 shared categories
CCU and Farsons: 4 shared categories
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand CCU owns and the most overlapping owners on Brandtree.