Who owns Instant Pot?
Instant Pot is owned by Groupe SEB (France, EPA: SK), which has owned the brand since 1 June 2023.[1] Instant Pot was founded in 2009 in Canada and was independent until 2023.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Groupe SEB S.A. reported
- Owned since
- Previous owner
- Independent (2009–2023)
- Owner HQ
- 🇫🇷 France, Écully
- Origin
- 🇨🇦 Canada
- Founded
- 2009
- Category
- Home care › Household goods & storage › Kitchenware & small appliances
- Parent ticker
- EPA: SK
- Last verified
- · 1 sources
About Instant Pot
Instant Pot is a multi-function electric pressure cooker launched in 2009 that grew almost entirely through online word of mouth and Amazon reviews. Groupe SEB acquired the business out of its parent's bankruptcy in 2023. Its owner had merged with the maker of Pyrex in 2019, and the combined company filed for bankruptcy protection four years later.
Ownership timeline of Instant Pot
- 2023 – present Groupe SEB [1] reported
Where Instant Pot sits in Groupe SEB
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Groupe SEB ownership tree →
Other brands owned by Groupe SEB in home care
Latest news about Instant Pot
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Frequently asked questions
Who is the parent company of Instant Pot?
The parent company of Instant Pot is Groupe SEB, a publicly listed company headquartered in France.
Is Instant Pot Canadian or French?
Instant Pot originated in Canada in 2009, but it is owned today by Groupe SEB, which is headquartered in France. So Instant Pot is a Canadian-origin brand under French ownership.
Since when has Groupe SEB owned Instant Pot?
Groupe SEB has owned Instant Pot since 1 June 2023.
Who owned Instant Pot before Groupe SEB?
Instant Pot was an independent company from its founding in 2009 until Groupe SEB acquired it in 2023.
Is Instant Pot still owned by Groupe SEB?
Yes. As of 6 September 2026, Instant Pot is still owned by Groupe SEB. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Groupe SEB Universal Registration Document 2025 — Groupe SEB S.A., Annual report, published 20 March 2026; retrieved 6 September 2026.
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