Brandtree

Who owns Peet's Coffee?

Peet's Coffee is owned by JDE Peet's (the Netherlands, AEX: JDEP).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
JDE Peet's N.V. reported
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇳🇱 Netherlands, Amsterdam
Origin
🇺🇸 United States, Berkeley, California
Founded
1966
Category
BeveragesCoffee, tea & hot drinksCoffee
Parent ticker
AEX: JDEP
Last verified
· 1 sources

About Peet's Coffee

Peet's Coffee was founded in Berkeley in 1966 by a Dutch immigrant who roasted darker than anyone in America then did, and the founders of Starbucks learned to roast from him. It is often called the grandfather of American speciality coffee.

Ownership timeline of Peet's Coffee

Owners of Peet's Coffee from 1966 to 2026 JDE Peet's 1966–present JDE Peet's 197019801990200020102020
  1. 1966 – present JDE Peet's [1] reported

Where Peet's Coffee sits in JDE Peet's

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Peet's Coffee sits in JDE Peet's Tree of 8 brands under JDE Peet's. JDE Peet's Peet's Coffee Douwe Egberts Jacobs Kenco L'OR Moccona and 2 more

Open the full JDE Peet's ownership tree →

Other brands owned by JDE Peet's in beverages

See the full JDE Peet's brand portfolio (8) →

Latest news about Peet's Coffee

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Frequently asked questions

Who is the parent company of Peet's Coffee?

The parent company of Peet's Coffee is JDE Peet's, a publicly listed company headquartered in the Netherlands.

Is Peet's Coffee American or Dutch?

Peet's Coffee originated in the United States in 1966, but it is owned today by JDE Peet's, which is headquartered in the Netherlands. So Peet's Coffee is an American-origin brand under Dutch ownership.

Is Peet's Coffee still owned by JDE Peet's?

Yes. As of 6 September 2026, Peet's Coffee is still owned by JDE Peet's. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] JDE Peet's N.V. Annual Report 2025 — JDE Peet's N.V., Annual report, published 25 February 2026; retrieved 6 September 2026.

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