Bang Energy is owned by Monster Beverage (the United States, NASDAQ: MNST), which acquired the brand on 31 July 2023 for $363 million.[1][2] Bang Energy was founded in 2012 in the United States and was independent until 2023.
Bang Energy grew rapidly through social media influencer marketing before losing a series of lawsuits to Monster over advertising claims and trade secrets. Monster bought the business out of bankruptcy in 2023 for $362 million. One jury awarded Monster around $293 million over false advertising, a judgment that was a direct cause of the bankruptcy filing.
Monster bought substantially all the assets of Vital Pharmaceuticals, including the Bang Energy drink business and a production plant in Phoenix, for $363.4 million in cash. It paid less than the assets were worth: Monster recorded a $45.4 million gain on the transaction because the fair value of what it acquired exceeded what it paid. Bang had spent years as Monster's most aggressive competitor and the two had been in court against each other.
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Frequently asked questions
Who is the parent company of Bang Energy?
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The parent company of Bang Energy is Monster Beverage, a publicly listed company headquartered in the United States.
Is Bang Energy American?
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Yes. Bang Energy originated in the United States in 2012 and its owner, Monster Beverage, is also headquartered in the United States.
When did Monster Beverage buy Bang Energy?
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Monster Beverage completed its acquisition of Bang Energy on 31 July 2023. The deal was valued at $363 million (enterprise value).
Who owned Bang Energy before Monster Beverage?
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Bang Energy was an independent company from its founding in 2012 until Monster Beverage acquired it in 2023.
Is Bang Energy still owned by Monster Beverage?
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Yes. As of 16 September 2026, Bang Energy is still owned by Monster Beverage. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.