Who owns Haglöfs?
Haglöfs is owned by ASICS (Japan, TSE: 7936), which has owned the brand since 1 November 2010.[1] Haglöfs was founded in 1914 in Sweden and was independent until 2010.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- ASICS Corporation reported
- Owned since
- Previous owner
- Independent (1914–2010)
- Owner HQ
- 🇯🇵 Japan, Kobe
- Origin
- 🇸🇪 Sweden
- Founded
- 1914
- Category
- Apparel, footwear & accessories › Sportswear & footwear › Outdoor & workwear
- Parent ticker
- TSE: 7936
- Last verified
- · 1 sources
About Haglöfs
Haglöfs makes outdoor clothing and rucksacks, founded in Sweden in 1914 by a man who made his first packs by hand in a village workshop. ASICS acquired it in 2010, giving the company an outdoor business alongside its running range.
Ownership timeline of Haglöfs
Where Haglöfs sits in ASICS
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
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Other brands owned by ASICS
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Frequently asked questions
Who is the parent company of Haglöfs?
The parent company of Haglöfs is ASICS, a publicly listed company headquartered in Japan.
Is Haglöfs Swedish or Japanese?
Haglöfs originated in Sweden in 1914, but it is owned today by ASICS, which is headquartered in Japan. So Haglöfs is a Swedish-origin brand under Japanese ownership.
Since when has ASICS owned Haglöfs?
ASICS has owned Haglöfs since 1 November 2010.
Who owned Haglöfs before ASICS?
Haglöfs was an independent company from its founding in 1914 until ASICS acquired it in 2010.
Is Haglöfs still owned by ASICS?
Yes. As of 6 September 2026, Haglöfs is still owned by ASICS. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] ASICS Corporation Integrated Report 2025 — ASICS Corporation, Annual report, published 27 March 2026; retrieved 6 September 2026.
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