Brandtree

Who owns Pepero?

Pepero is owned by Lotte (South Korea, KRX: 004990).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Lotte Corporation reported
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇰🇷 South Korea, Seoul
Origin
🇰🇷 South Korea
Founded
1983
Category
FoodConfectioneryChocolate
Parent ticker
KRX: 004990
Last verified
· 1 sources

About Pepero

Pepero is a chocolate-coated biscuit stick launched in 1983 and closely resembling the Japanese Pocky. Pepero Day on 11 November, chosen because the date resembles four sticks, has become a substantial informal gift-giving occasion in Korea. Lotte says the date was adopted by schoolgirls before the company began promoting it.

Ownership timeline of Pepero

Owners of Pepero from 1983 to 2026 Lotte 1983–present Lotte 1990200020102020
  1. 1983 – present Lotte [1] reported

Where Pepero sits in Lotte

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Pepero sits in Lotte Tree of 4 brands under Lotte. Lotte Pepero Choco Pie Ghana Chocolate Lotte Xylitol

Open the full Lotte ownership tree →

Other brands owned by Lotte in food

See the full Lotte brand portfolio (4) →

Latest news about Pepero

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Frequently asked questions

Who is the parent company of Pepero?

The parent company of Pepero is Lotte, a publicly listed company headquartered in South Korea.

Is Pepero South Korean?

Yes. Pepero originated in South Korea in 1983 and its owner, Lotte, is also headquartered in South Korea.

Is Pepero still owned by Lotte?

Yes. As of 6 September 2026, Pepero is still owned by Lotte. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Lotte Corporation — business and brands — Lotte Corporation, Official document; retrieved 6 September 2026.

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