The Gillette Company: brands it owns and its ownership tree
The Gillette Company is a publicly listed company headquartered in Boston, Massachusetts, United States that is tracked here as an owner of consumer businesses, and has 1 recorded transaction.[1]
The Gillette Company made razors, Oral-B toothbrushes, Braun appliances and Duracell batteries until Procter & Gamble acquired it in 2005.
Procter & Gamble acquired The Gillette Company in an all-stock deal, adding razors, Oral-B and Braun and making it the largest consumer goods company in the world at the time. Regulators required divestitures in electric toothbrushes and deodorants.
The Gillette Company controlled these 4 brands in the past. Each row shows when the ownership ended and who holds the brand now, so a page that once said The Gillette Company owned it still shows why it no longer does.