Oral-B is owned by Procter & Gamble (the United States, NYSE: PG), which acquired the brand on 1 October 2005 for $57 billion from The Gillette Company.[1][2] Before Procter & Gamble, Oral-B was owned by The Gillette Company to 2005.[2]
Oral-B began with a toothbrush designed in 1950 by a California periodontist who wanted softer, rounded bristles that would not damage gums. The brand moved into electric brushes after Gillette acquired it in 1984, and reached Procter & Gamble with the Gillette acquisition in 2005.
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Procter & Gamble acquired The Gillette Company in an all-stock deal, adding razors, Oral-B and Braun and making it the largest consumer goods company in the world at the time. Regulators required divestitures in electric toothbrushes and deodorants.
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The parent company of Oral-B is Procter & Gamble, a publicly listed company headquartered in the United States.
Yes. Oral-B originated in the United States in 1950 and its owner, Procter & Gamble, is also headquartered in the United States.
Procter & Gamble completed its acquisition of Oral-B on 1 October 2005, after announcing the deal on 28 January 2005. The deal was valued at $57 billion.
Before Procter & Gamble, Oral-B was owned by The Gillette Company until 2005.
Yes. As of 16 September 2026, Oral-B is still owned by Procter & Gamble. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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