Every brand Upfield owns
8 brands, sorted alphabetically. Brands with their own page link through; others are listed here with their source. See the company profile and ownership tree.
| Brand | Category | Origin | Held via | Stake | Since | Confidence | Source |
|---|---|---|---|---|---|---|---|
| Becel | Butter | 🇳🇱 Netherlands | Direct | 100% | 2018 | reported | Upfield Holdings B.V., Sep 2026 |
| Blue Band | Butter | 🇳🇱 Netherlands | Direct | 100% | 2018 | reported | Upfield Holdings B.V., Sep 2026 |
| Country Crock | Butter | 🇺🇸 United States | Direct | 100% | 2018 | reported | Upfield Holdings B.V., Sep 2026 |
| Flora | Butter | 🇬🇧 United Kingdom | Direct | 100% | 2018 | reported | Upfield Holdings B.V., Sep 2026 |
| I Can't Believe It's Not Butter! | Butter | 🇺🇸 United States | Direct | 100% | 2018 | reported | Upfield Holdings B.V., Sep 2026 |
| ProActiv | Butter | 🇬🇧 United Kingdom | Direct | 100% | 2018 | reported | Upfield Holdings B.V., Sep 2026 |
| Rama | Butter | 🇩🇪 Germany | Direct | 100% | 2018 | reported | Upfield Holdings B.V., Sep 2026 |
| Violife | Plant-based dairy | 🇬🇷 Greece | Direct | 100% | 2018 | reported | Upfield Holdings B.V., Sep 2026 |