Who owns Cracker Barrel?
Cracker Barrel is owned by Kraft Heinz (the United States, NASDAQ: KHC).[1]
Key facts
- Current owner
- The Kraft Heinz Company verified
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇺🇸 United States, Chicago, Illinois and Pittsburgh, Pennsylvania
- Origin
- 🇺🇸 United States
- Founded
- 1954
- Category
- Food › Dairy & alternatives › Cheese
- Parent ticker
- NASDAQ: KHC
- Last verified
- · 1 sources
About Cracker Barrel
Cracker Barrel is a block cheese brand Kraft has sold since 1954, unrelated to the restaurant chain of the same name, which has led to occasional trademark disputes between the two companies over their overlapping products. The cheese predates the restaurant chain, which was founded in 1969, and the two have coexisted under a negotiated arrangement.
Ownership timeline of Cracker Barrel
- 1954 – present Kraft Heinz [1] verified
Where Cracker Barrel sits in Kraft Heinz
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Kraft Heinz ownership tree →
Other brands owned by Kraft Heinz in food
Latest news about Cracker Barrel
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Frequently asked questions
Who is the parent company of Cracker Barrel?
The parent company of Cracker Barrel is Kraft Heinz, a publicly listed company headquartered in the United States.
Is Cracker Barrel American?
Yes. Cracker Barrel originated in the United States in 1954 and its owner, Kraft Heinz, is also headquartered in the United States.
Is Cracker Barrel still owned by Kraft Heinz?
Yes. As of 6 September 2026, Cracker Barrel is still owned by Kraft Heinz. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12 — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 6 September 2026.
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