Gatorade is owned by PepsiCo (the United States, NASDAQ: PEP), which acquired the brand on 2 August 2001 from Quaker Oats Company.[1][2] Before PepsiCo, Gatorade was owned by Quaker Oats Company from 1983 to 2001.[2]
Gatorade was developed in 1965 by researchers at the University of Florida, who were asked why the Gators football team wilted in the heat and formulated a drink replacing the salt and carbohydrate players lost through sweat. PepsiCo acquired it with The Quaker Oats Company in 2001, principally for this brand.
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full PepsiCo ownership tree →
PepsiCo acquired The Quaker Oats Company in an all-stock merger, primarily to obtain Gatorade, which gave it the leading position in sports drinks. The Federal Trade Commission cleared the deal after a split vote, with a consent order restricting distribution arrangements.
No tagged news items yet. Headlines are added nightly from public feeds; only titles and links are stored.
Headlines link to the original publisher. Brandtree does not reproduce article text.
The parent company of Gatorade is PepsiCo, a publicly listed company headquartered in the United States.
Yes. Gatorade originated in the United States in 1965 and its owner, PepsiCo, is also headquartered in the United States.
PepsiCo completed its acquisition of Gatorade on 2 August 2001, after announcing the deal on 4 December 2000.
Before PepsiCo, Gatorade was owned by Quaker Oats Company from 1983 until 2001.
Yes. As of 6 September 2026, Gatorade is still owned by PepsiCo. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.