Rockstar Energy is owned by PepsiCo (the United States, NASDAQ: PEP), which acquired the brand on 11 March 2020 for $3.85 billion.[1][2] Rockstar Energy was founded in 2001 in the United States and was independent until 2020.
Rockstar is an energy drink founded in 2001 and built through distribution deals and action-sports sponsorship. PepsiCo had distributed the brand for years before acquiring the company outright in March 2020 for $3.85 billion, giving it a wholly owned position in a category it had struggled to enter.
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
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PepsiCo acquired Rockstar Energy for $3.85 billion, having distributed the brand in North America since 2009. It gave PepsiCo a wholly owned energy drink at a point when the category was growing faster than carbonated soft drinks.
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The parent company of Rockstar Energy is PepsiCo, a publicly listed company headquartered in the United States.
Yes. Rockstar Energy originated in the United States in 2001 and its owner, PepsiCo, is also headquartered in the United States.
PepsiCo completed its acquisition of Rockstar Energy on 11 March 2020, after announcing the deal on 11 March 2020. The deal was valued at $3.85 billion (enterprise value).
Rockstar Energy was an independent company from its founding in 2001 until PepsiCo acquired it in 2020.
Yes. As of 16 September 2026, Rockstar Energy is still owned by PepsiCo. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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