Who owns Wasa?
Wasa is owned by Barilla (Italy), which has owned the brand since 1999.[1] Wasa was founded in 1919 in Sweden and was independent until 1999.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Barilla G. e R. Fratelli S.p.A. reported
- Owned since
- Previous owner
- Independent (1919–1999)
- Owner HQ
- 🇮🇹 Italy, Parma
- Origin
- 🇸🇪 Sweden
- Founded
- 1919
- Category
- Food › Snacks › Cookies & crackers
- Last verified
- · 1 sources
About Wasa
Wasa is the largest crispbread brand in the world, founded in Sweden in 1919. Crispbread is a Nordic staple made from rye flour and baked to a very low moisture content so it keeps for months. Barilla acquired the business in 1999.
Ownership timeline of Wasa
Where Wasa sits in Barilla
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Barilla ownership tree →
Other brands owned by Barilla in food
Latest news about Wasa
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Frequently asked questions
Who is the parent company of Wasa?
The parent company of Wasa is Barilla, a family-owned company headquartered in Italy.
Is Wasa Swedish or Italian?
Wasa originated in Sweden in 1919, but it is owned today by Barilla, which is headquartered in Italy. So Wasa is a Swedish-origin brand under Italian ownership.
Since when has Barilla owned Wasa?
Barilla has owned Wasa since 1999.
Who owned Wasa before Barilla?
Wasa was an independent company from its founding in 1919 until Barilla acquired it in 1999.
Is Wasa still owned by Barilla?
Yes. As of 6 September 2026, Wasa is still owned by Barilla. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Barilla Group — our brands — Barilla G. e R. Fratelli S.p.A., Official document; retrieved 6 September 2026.
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