Who are Molinos' biggest competitors?
On Brandtree, Molinos' biggest competitors by shared categories are General Mills, which shares 3 categories, such as baking mixes & ingredients and pasta; Kraft Heinz, which shares 3 categories, such as baking mixes & ingredients; and Unilever, which shares 3 categories, such as pasta.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Molinos controls 9 brands with a page here, across 5 categories; 69 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | General Mills | 3 | 25% | Baking mixes & ingredients, Pasta and Frozen meals & pizza |
| 2 | Kraft Heinz | 3 | 21% | Baking mixes & ingredients, Pasta and Frozen meals & pizza |
| 3 | Unilever | 3 | 10% | Pasta, Baking mixes & ingredients and Tea |
| 4 | Indofood | 2 | 14% | Pasta and Baking mixes & ingredients |
| 5 | Camil | 2 | 29% | Pasta and Baking mixes & ingredients |
| 6 | BUA Foods | 2 | 40% | Pasta and Baking mixes & ingredients |
| 7 | Unga Group | 2 | 33% | Baking mixes & ingredients and Pasta |
| 8 | M. Dias Branco | 2 | 22% | Pasta and Baking mixes & ingredients |
| 9 | Alicorp | 2 | 20% | Pasta and Baking mixes & ingredients |
| 10 | Bidco Africa | 2 | 20% | Baking mixes & ingredients and Pasta |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Molinos and General Mills: 3 shared categories
| Category | Molinos | General Mills |
|---|---|---|
| Baking mixes & ingredients | Blancaflor, Preferido | Betty Crocker, Pillsbury |
| Pasta | Don Vicente, Gallo, La Salteña, Matarazzo | Annie's |
| Frozen meals & pizza | Granja del Sol | Totino's |
Molinos and Kraft Heinz: 3 shared categories
| Category | Molinos | Kraft Heinz |
|---|---|---|
| Baking mixes & ingredients | Blancaflor, Preferido | Jell-O, Shake 'N Bake |
| Pasta | Don Vicente, Gallo, La Salteña, Matarazzo | Kraft Macaroni & Cheese |
| Frozen meals & pizza | Granja del Sol | Bagel Bites, Devour |
Molinos and Unilever: 3 shared categories
| Category | Molinos | Unilever |
|---|---|---|
| Pasta | Don Vicente, Gallo, La Salteña, Matarazzo | Pot Noodle |
| Baking mixes & ingredients | Blancaflor, Preferido | Maizena |
| Tea | Nobleza Gaucha | Lipton |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Molinos owns and the most overlapping owners on Brandtree.