Brandtree

Who owns Casamigos?

Casamigos is owned by Diageo (the United Kingdom, LSE: DGE), which acquired the brand on 21 August 2017.[1][2] Casamigos was founded in 2013 in Mexico and was independent until 2017.

Key facts

Current owner
Diageo plc verified
Owned since
· deal details
Acquisition price
$1 billion (enterprise value)
Previous owner
Independent (2013–2017)
Owner HQ
🇬🇧 United Kingdom, London
Origin
🇲🇽 Mexico
Founded
2013 by George Clooney, Rande Gerber, Mike Meldman
Category
BeveragesSpirits › Tequila & mezcal
Parent ticker
LSE: DGE NYSE: DEO
Last verified
· 2 sources

About Casamigos

Casamigos was founded in 2013 by George Clooney, Rande Gerber and Mike Meldman, who had a tequila made for their own use in Mexico and were told by the distillery that they needed a licence to keep ordering it. Diageo bought it in 2017 for up to $1 billion, a price that set off a wave of celebrity spirits deals.

Ownership timeline of Casamigos

Owners of Casamigos from 2017 to 2026 Diageo 2017–present Diageo 20172018201920202021202220232024202520262027
  1. 2017 – present Diageo acquired 21 August 2017 [1][2] verified

Where Casamigos sits in Diageo

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Casamigos sits in Diageo Tree of 23 brands under Diageo. Diageo Casamigos Baileys Buchanan's Bulleit Captain Morgan Cardhu and 17 more

Open the full Diageo ownership tree →

Other brands owned by Diageo in beverages

See the full Diageo brand portfolio (23) →

Deals involving Casamigos

Acquisition closed

Diageo acquires Casamigos

Diageo bought Casamigos, the tequila founded by George Clooney, Rande Gerber and Mike Meldman, for $700 million up front and up to $300 million more on performance. The price for a four-year-old brand helped set off a wave of celebrity spirits deals.

Value
$1bn
Buyer
Diageo
Seller
Regulatory
None recorded

Latest news about Casamigos

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Frequently asked questions

Who is the parent company of Casamigos?

The parent company of Casamigos is Diageo, a publicly listed company headquartered in the United Kingdom.

Is Casamigos Mexican or British?

Casamigos originated in Mexico in 2013, but it is owned today by Diageo, which is headquartered in the United Kingdom. So Casamigos is a Mexican-origin brand under British ownership.

When did Diageo buy Casamigos?

Diageo completed its acquisition of Casamigos on 21 August 2017, after announcing the deal on 21 June 2017.

Who owned Casamigos before Diageo?

Casamigos was an independent company from its founding in 2013 until Diageo acquired it in 2017.

Is Casamigos still owned by Diageo?

Yes. As of 6 September 2026, Casamigos is still owned by Diageo. The ownership record was last checked against primary sources on that date.

Sources (2) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Diageo plc Annual Report on Form 20-F filed 2026-08-18 — SEC EDGAR, SEC Form 20-F, published 18 August 2026; retrieved 6 September 2026.
  2. [2] Diageo plc Annual Report — Diageo plc, Annual report; retrieved 6 September 2026.

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