Fisher-Price is owned by Mattel (the United States, NASDAQ: MAT), which acquired the brand on 30 November 1993 for $1.1 billion.[1][2] Fisher-Price was founded in 1930 in East Aurora, New York and was independent until 1993.
Fisher-Price was founded in 1930 and specialises in infant and preschool toys, applying a set of design principles about intrinsic play value that it published in its first year. Mattel acquired the company in 1993. Its Little People figures, first made in wood in the 1950s, are among the longest continuously produced toy lines anywhere.
Mattel acquired Fisher-Price for about $1.1 billion in stock, adding infant and preschool toys to a company built on Barbie and Hot Wheels. Fisher-Price had published a set of design principles about intrinsic play value in its first year of trading, 1930.
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Frequently asked questions
Who is the parent company of Fisher-Price?
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The parent company of Fisher-Price is Mattel, a publicly listed company headquartered in the United States.
Is Fisher-Price American?
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Yes. Fisher-Price originated in the United States in 1930 and its owner, Mattel, is also headquartered in the United States.
When did Mattel buy Fisher-Price?
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Mattel completed its acquisition of Fisher-Price on 30 November 1993, after announcing the deal on 19 August 1993. The deal was valued at $1.1 billion.
Who owned Fisher-Price before Mattel?
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Fisher-Price was an independent company from its founding in 1930 in East Aurora, New York until Mattel acquired it in 1993.
Is Fisher-Price still owned by Mattel?
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Yes. As of 16 September 2026, Fisher-Price is still owned by Mattel. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.