Brandtree

Who owns Ajax?

Ajax is owned by Colgate-Palmolive (the United States, NYSE: CL).[1]

Key facts

Current owner
Colgate-Palmolive Company verified
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇺🇸 United States, New York
Origin
🇺🇸 United States
Founded
1947
Category
Home careHousehold cleaningSurface & bathroom cleaners
Parent ticker
NYSE: CL
Last verified
· 1 sources

About Ajax

Ajax is a scouring cleanser launched in 1947 and named after the Greek hero, advertised for decades as cleaning like a white tornado. The line has since extended into surface sprays, floor cleaners and dish liquid, and is sold across North America, Europe and Latin America.

Ownership timeline of Ajax

Owners of Ajax from 1947 to 2026 Colgate-Palmolive 1947–present Colgate-Palmolive 19501960197019801990200020102020
  1. 1947 – present Colgate-Palmolive [1] verified

Where Ajax sits in Colgate-Palmolive

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Ajax sits in Colgate-Palmolive Tree of 15 brands under Colgate-Palmolive. Colgate-Palmolive Ajax Colgate Colgate Total elmex Fabuloso Filorga and 9 more

Open the full Colgate-Palmolive ownership tree →

Other brands owned by Colgate-Palmolive in home care

See the full Colgate-Palmolive brand portfolio (15) →

Latest news about Ajax

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Frequently asked questions

Who is the parent company of Ajax?

The parent company of Ajax is Colgate-Palmolive, a publicly listed company headquartered in the United States.

Is Ajax American?

Yes. Ajax originated in the United States in 1947 and its owner, Colgate-Palmolive, is also headquartered in the United States.

Is Ajax still owned by Colgate-Palmolive?

Yes. As of 6 September 2026, Ajax is still owned by Colgate-Palmolive. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Colgate-Palmolive Company Annual Report on Form 10-K filed 2026-02-23 — SEC EDGAR, SEC Form 10-K, published 23 February 2026; retrieved 6 September 2026.

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