Who owns Fabuloso?
Fabuloso is owned by Colgate-Palmolive (the United States, NYSE: CL).[1]
Key facts
- Current owner
- Colgate-Palmolive Company verified
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇺🇸 United States, New York
- Origin
- 🇻🇪 Venezuela · browse countries
- Founded
- 1980
- Category
- Home care › Household cleaning › Surface & bathroom cleaners
- Parent ticker
- NYSE: CL
- Last verified
- · 1 sources
About Fabuloso
Fabuloso is a multi-purpose cleaner created in Venezuela in 1980, sold in bright colours and strong scents. It is the leading household cleaner among Hispanic households in the United States and across much of Latin America. Colgate-Palmolive acquired it in 1995, and the lavender variety in its purple bottle is by far the largest seller.
Ownership timeline of Fabuloso
- 1980 – present Colgate-Palmolive [1] verified
Where Fabuloso sits in Colgate-Palmolive
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Colgate-Palmolive ownership tree →
Other brands owned by Colgate-Palmolive in home care
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Frequently asked questions
Who is the parent company of Fabuloso?
The parent company of Fabuloso is Colgate-Palmolive, a publicly listed company headquartered in the United States.
Is Fabuloso Venezuelan or American?
Fabuloso originated in Venezuela in 1980, but it is owned today by Colgate-Palmolive, which is headquartered in the United States. So Fabuloso is a Venezuelan-origin brand under American ownership.
Is Fabuloso still owned by Colgate-Palmolive?
Yes. As of 6 September 2026, Fabuloso is still owned by Colgate-Palmolive. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Colgate-Palmolive Company Annual Report on Form 10-K filed 2026-02-23 — SEC EDGAR, SEC Form 10-K, published 23 February 2026; retrieved 6 September 2026.
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