Noosa is owned by Campbell's (the United States, NASDAQ: CPB), which acquired the brand on 12 March 2024 for $2.7 billion from Sovos Brands.[1][1] Before Campbell's, Noosa was owned by Sovos Brands from 2018 to 2024.[1]
Noosa makes whole-milk yoghurt to an Australian recipe, made in Colorado with honey and fruit purée and sold in a distinctive round tub. Campbell's acquired it with Sovos Brands in 2024.
Campbell's acquired Sovos Brands for $23 per share in cash, principally to obtain Rao's Homemade, a premium pasta sauce growing far faster than the rest of the category. The Federal Trade Commission cleared the deal after a second request.
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Frequently asked questions
Who is the parent company of Noosa?
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The parent company of Noosa is Campbell's, a publicly listed company headquartered in the United States.
Is Noosa American?
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Yes. Noosa originated in the United States in 2010 and its owner, Campbell's, is also headquartered in the United States.
When did Campbell's buy Noosa?
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Campbell's completed its acquisition of Noosa on 12 March 2024, after announcing the deal on 7 August 2023. The deal was valued at $2.7 billion (enterprise value).
Who owned Noosa before Campbell's?
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Before Campbell's, Noosa was owned by Sovos Brands from 2018 until 2024.
Is Noosa still owned by Campbell's?
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Yes. As of 16 September 2026, Noosa is still owned by Campbell's. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.