Rayovac is owned by Energizer Holdings (the United States, NYSE: ENR), which acquired the brand on 2 January 2019 for $2 billion from Spectrum Brands.[1][1] Before Energizer Holdings, Rayovac was owned by Spectrum Brands from 2005 to 2019.[1]
Rayovac was founded in Wisconsin in 1906 and is the largest hearing aid battery brand in the world alongside its general purpose cells. Energizer acquired it from Spectrum Brands in 2019 for about $2 billion.
Energizer bought the Rayovac and Varta consumer battery businesses from Spectrum Brands, consolidating three of the largest battery brands in North America and Europe under one owner. European regulators required Energizer to divest the Varta business in several markets before clearing the deal.
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Frequently asked questions
Who is the parent company of Rayovac?
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The parent company of Rayovac is Energizer Holdings, a publicly listed company headquartered in the United States.
Is Rayovac American?
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Yes. Rayovac originated in the United States in 1906 and its owner, Energizer Holdings, is also headquartered in the United States.
When did Energizer Holdings buy Rayovac?
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Energizer Holdings completed its acquisition of Rayovac on 2 January 2019, after announcing the deal on 15 January 2018. The deal was valued at $2 billion (enterprise value).
Who owned Rayovac before Energizer Holdings?
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Before Energizer Holdings, Rayovac was owned by Spectrum Brands from 2005 until 2019.
Is Rayovac still owned by Energizer Holdings?
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Yes. As of 16 September 2026, Rayovac is still owned by Energizer Holdings. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.