Brandtree

Who owns OXO (kitchenware)?

OXO (kitchenware) is owned by Helen of Troy (the United States, NASDAQ: HELE), which acquired the brand on 1 June 2004 for $273 million.[1][2] OXO (kitchenware) was founded in 1990 in the United States and was independent until 2004.

Key facts

Current owner
Helen of Troy Limited verified
Owned since
· deal details
Acquisition price
$273 million (enterprise value)
Previous owner
Independent (1990–2004)
Owner HQ
🇺🇸 United States, El Paso, Texas
Origin
🇺🇸 United States
Founded
1990
Category
Home care › Household goods & storage › Kitchenware & small appliances
Parent ticker
NASDAQ: HELE
Last verified
· 2 sources

About OXO (kitchenware)

OXO was founded in 1990 after a retired housewares executive watched his wife struggle with a peeler because of arthritis, and it built the Good Grips range around designing for the hardest case rather than the average one. Helen of Troy acquired the business in 2004.

Ownership timeline of OXO (kitchenware)

Owners of OXO (kitchenware) over 1990 to 2026 Helen of Troy 2004–present Helen of Troy 19901995200020052010201520202025
  1. 2004 – present Helen of Troy — acquired 1 June 2004 [1][2] verified

Where OXO (kitchenware) sits in Helen of Troy

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where OXO (kitchenware) sits in Helen of Troy Tree of 5 brands under Helen of Troy. Helen of Troy OXO (kitchenware) Hot Tools Hydro Flask Osprey PUR

Open the full Helen of Troy ownership tree →

Other brands owned by Helen of Troy

See the full Helen of Troy brand portfolio (5) →

Deals involving OXO (kitchenware)

Acquisition closed

Helen of Troy acquires OXO (kitchenware)

Helen of Troy acquired OXO from World Kitchen for about $273 million. OXO had been founded on universal design: its Good Grips peeler was made for a cook with arthritis and turned out to be better for everyone, which is the principle the whole range follows.

Value
$273m
Seller
—
Regulatory
None recorded

Latest news about OXO (kitchenware)

No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of OXO (kitchenware)?

The parent company of OXO (kitchenware) is Helen of Troy, a publicly listed company headquartered in the United States.

Is OXO (kitchenware) owned by Premier Foods?

No. OXO (kitchenware) is owned by Helen of Troy, not Premier Foods.

Is OXO (kitchenware) American?

Yes. OXO (kitchenware) originated in the United States in 1990 and its owner, Helen of Troy, is also headquartered in the United States.

When did Helen of Troy buy OXO (kitchenware)?

Helen of Troy completed its acquisition of OXO (kitchenware) on 1 June 2004, after announcing the deal on 1 June 2004. The deal was valued at $273 million (enterprise value).

Who owned OXO (kitchenware) before Helen of Troy?

OXO (kitchenware) was an independent company from its founding in 1990 until Helen of Troy acquired it in 2004.

Is OXO (kitchenware) still owned by Helen of Troy?

Yes. As of 16 September 2026, OXO (kitchenware) is still owned by Helen of Troy. The ownership record was last checked against primary sources on that date.

Sources (2) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Helen of Troy Limited Annual Report on Form 10-K filed 2026-04-23 — SEC EDGAR, SEC Form 10-K, published 23 April 2026; retrieved 16 September 2026.
  2. [2] Helen of Troy Limited Form 8-K - acquisition of OXO International — SEC EDGAR, SEC Form 8-K, published 1 June 2004; retrieved 16 September 2026.

Report a correction Opens a pre-filled GitHub issue. See our corrections policy.