Orbit is owned by Mars (the United States), which acquired the brand on 6 October 2008 from Wrigley.[1][1] Before Mars, Orbit was owned by Wrigley to 2008.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Orbit gum was introduced in the United States during the Second World War, when sugar rationing meant Wrigley's main brands went entirely to the armed forces and a substitute was needed for civilians. It was relaunched internationally in 1976 as a sugar-free gum and is sold across Europe and Asia.
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
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Mars acquired the Wm. Wrigley Jr. Company for $80 a share in cash, financed in part by Berkshire Hathaway and Goldman Sachs. The deal created Mars Wrigley and made Mars the largest confectionery company in the world.
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The parent company of Orbit is Mars, a family-owned company headquartered in the United States.
Yes. Orbit originated in the United States in 1944 and its owner, Mars, is also headquartered in the United States.
Mars completed its acquisition of Orbit on 6 October 2008, after announcing the deal on 28 April 2008.
Before Mars, Orbit was owned by Wrigley until 2008.
Yes. As of 6 September 2026, Orbit is still owned by Mars. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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