Who owns Celebrations?
Celebrations is owned by Mars (the United States).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Mars, Incorporated reported
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇺🇸 United States, McLean, Virginia
- Origin
- 🇬🇧 United Kingdom
- Founded
- 1997
- Category
- Food › Confectionery › Chocolate
- Last verified
- · 1 sources
About Celebrations
Celebrations is a tub of miniature versions of Mars bars sold principally at Christmas, launched in 1997. Which miniature is worst is a recurring subject of British public argument, and the company has changed the assortment in response. Bounty was removed from some tubs in 2022 after a public vote, a promotion that generated substantial press coverage.
Ownership timeline of Celebrations
Where Celebrations sits in Mars
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
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Other brands owned by Mars in food
Latest news about Celebrations
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Frequently asked questions
Who is the parent company of Celebrations?
The parent company of Celebrations is Mars, a family-owned company headquartered in the United States.
Is Celebrations British or American?
Celebrations originated in the United Kingdom in 1997, but it is owned today by Mars, which is headquartered in the United States. So Celebrations is a British-origin brand under American ownership.
Is Celebrations still owned by Mars?
Yes. As of 6 September 2026, Celebrations is still owned by Mars. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Mars, Incorporated — our brands — Mars, Incorporated, Official document; retrieved 6 September 2026.
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