Pringles is owned by Mars (the United States) through its subsidiary Kellanova, which has owned the brand since 31 May 2012.[1] Before Kellanova, Pringles was owned by Procter & Gamble from 1968 to 2012.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Pringles are uniformly shaped crisps stacked in a tube, developed by Procter & Gamble over a decade and launched in 1968. They were made from dehydrated potato, which led to a British court case over whether they were crisps for tax purposes. P&G sold the brand to Kellogg in 2012, and it went to Kellanova in the 2023 split.
Ownership timeline of Pringles
1968 – 2012Procter & Gamble[1]reportedProcter & Gamble developed Pringles and sold the brand to Kellogg in 2012; it passed to Kellanova in the 2023 split.
Mars agreed in August 2024 to buy Kellanova for $83.50 a share in cash, a total enterprise value of $35.9 billion including assumed net leverage, and completed the purchase on 11 December 2025 after the last regulatory approvals arrived three days earlier. Kellanova became a wholly owned subsidiary of Mars and its shares left the New York Stock Exchange. The brands did not change hands individually: Pringles, Cheez-It, Pop-Tarts, RXBAR and the international Kellogg cereals stay with Kellanova, which is now a private family-owned company's snacking arm rather than a listed business.
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Frequently asked questions
Who is the parent company of Pringles?
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The parent company of Pringles is Mars, a family-owned company headquartered in the United States. Pringles sits under Mars' subsidiary Kellanova.
Is Pringles owned by Procter & Gamble?
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No. Pringles is owned by Mars, not Procter & Gamble. Procter & Gamble owned Pringles from 1968 until 2012.
Is Pringles American?
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Yes. Pringles originated in the United States in 1968 and its owner, Mars, is also headquartered in the United States.
Since when has Kellanova owned Pringles?
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Kellanova has owned Pringles since 31 May 2012. Mars has held Kellanova since 11 December 2025.
Who owned Pringles before Mars?
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Before Mars, Pringles was owned by Procter & Gamble from 1968 until 2012.
Is Pringles still owned by Mars?
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Yes. As of 16 September 2026, Pringles is still owned by Mars. The ownership record was last checked against primary sources on that date.
Sources (4) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
[1]Kellanova Annual Report 2025 — Kellanova, Annual report, published 1 February 2026; retrieved 18 September 2026.