Who owns Twix?
Twix is owned by Mars (the United States).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Mars, Incorporated reported
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇺🇸 United States, McLean, Virginia
- Origin
- 🇬🇧 United Kingdom
- Founded
- 1967
- Category
- Food › Confectionery › Chocolate
- Last verified
- · 1 sources
About Twix
Twix is a caramel and biscuit chocolate bar launched in Britain in 1967 and in the United States in 1979, sold as two fingers in one wrapper. It was called Raider in much of continental Europe until the names were harmonised in 1991, a change that some markets resisted for years.
Ownership timeline of Twix
Where Twix sits in Mars
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
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Other brands owned by Mars in food
Latest news about Twix
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Frequently asked questions
Who is the parent company of Twix?
The parent company of Twix is Mars, a family-owned company headquartered in the United States.
Is Twix British or American?
Twix originated in the United Kingdom in 1967, but it is owned today by Mars, which is headquartered in the United States. So Twix is a British-origin brand under American ownership.
Is Twix still owned by Mars?
Yes. As of 6 September 2026, Twix is still owned by Mars. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Mars, Incorporated — our brands — Mars, Incorporated, Official document; retrieved 6 September 2026.
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